In the hotel industry, there’s a lot of talk about sustainability, but its most tangible driver is rarely addressed: how long the items a hotel places in its rooms actually last. At Vayoil, we’ve been working on this question for years, and that’s how LONG Life was born—an exclusive concept that redefines how we understand durability, sustainability, and profitability in hotel textiles.
What is LONG Life and why did we create it?
LONG Life is our response to a reality in the industry: textiles that are constantly being replaced increase hotel operating costs and generate waste that is difficult to recycle. After extensive research and testing, we have developed products that stand out for the quality of their materials, their meticulous construction, and their finishes. This combination significantly extends the product’s useful life.
More than just a product, LONG Life is a brand that embodies our conviction: we manufacture durable products, and durability is synonymous with trust.
Durability, sustainability, and profitability: one common goal
The central idea is simple: a garment that lasts longer is a more sustainable garment. Extending its useful life reduces the need for replacements and, with it, the generation of textile waste. And what’s good for the environment is also good for the bottom line.
- Fewer restocks: fewer recurring purchases and less logistical burden.
- Real long-term savings: the cost per use decreases as the product's lifespan increases.
- Less waste: every replacement avoided means one less piece of textile waste generated.
- Long-lasting appearance: the fabrics retain their look even after multiple washes.
Our innovation extends the service life by up to 40% compared to textiles from other companies, which translates into lower costs and less maintenance for the hotel.
A solution designed for hotels and laundromats
LONG Life has piqued the interest of hotels and industrial laundries for a practical reason: towels, sheets, and bedding accessories with a long service life that retain their appearance even after multiple washes.
For hotel managers, this means a consistent guest experience. For laundry managers, it means less wear and tear and fewer issues.
This feature is part of our OCEAN collection, which uses fabrics produced through a rigorous recycling process of plastic bottles, resulting in high-quality fibers and durable finishes.
Endorsements and Certifications: Sustainability Is Proven
LONG Life relies on a responsible supply chain and internationally recognized certifications, such as:
OEKO-TEX to ensure that products are safe and free of harmful substances.
GOTS (organic cotton) and RCS (recycled materials), which guarantee the origin of the raw materials and oversight of every stage of the process.
Better Cotton, of which we are a member, to promote more sustainable agricultural practices.
Alignment with international standards such as AITEX.
In addition, we are staying ahead of new regulatory requirements, such as European Directive (EU) 2018/851, and have trained our teams in eco-design through initiatives promoted by Ateval and Aitex to analyze the environmental impact at every stage of the product life cycle.
A Long-Standing Commitment
This approach is not new. More than ten years ago, we joined the United Nations Global Compact, and since then our R&D&I(S) team has been leading research into products with social, environmental, and economic impact. Over the past seven years, we have reduced our carbon footprint by 61 percent, in line with the Sustainable Development Goals and the 2030 Agenda.
With more than 30 years of experience and the trust of more than 2,000 hotels across five continents, LONG Life is the natural evolution of our motto: “We weave the future from tradition.”
How does LONG Life contribute to the hotel's reputation?
Today, guests increasingly value hotels that act responsibly. By choosing durable textiles, the hotel positions itself as a leader in the conscious reduction of textile waste and offers a responsible experience without compromising the quality that 4- and 5-star guests expect.
